Welcome!
Pink Door Beauty is a luxury spa suite collective and training institute located in New Berlin, WI. Designed for both client and beauty professionals, our space features private suites home to independent specialists offering personalized, high quality services.
From advanced skincare and lash artistry to massage therapy and holistic experiences, every suite delivers unique, elevated approach to beauty and self-care.
Beyond services, Pink door Beauty is a space for growth. As a training institute, we are passionate about education, mentorship, and empowering beauty professionals to build thriving, independent businesses in a supportive and inspiring environment.
At Pink Door Beauty, we believe in confidence, community, and creating a space where both clients and professional feel their absolute best.
The Vision Behind Pink Door Beauty
Magdalena Nellen
Wisconsin Licensed Cosmetologist & Massage Therapist
Owner + Operator
Pink Door Beauty
Magdalena "Magda" Nellen is the owner and founder of Pink Door Beauty. She is a Wisconsin licensed massage therapist (Since 2005), licensed cosmetologist (Since 2012), passionate entrepreneur, wife, and mother of three. She is dedicated to redefining the beauty and wellness experience by creating a space where both clients and professionals feel supported, inspired, and truly cared for.
With a background in lash artistry, massage therapy, and spa services, Magda created Pink Door Beauty with a deeper purpose to build more than just a spa. She envisioned a space where clients feel instantly comfortable, relaxed, and confident the moment they walk through the door.
Her mission is to create an environment that nurtures both the inner and outer confidence. Where every client feels seen, valued and elevated. At the same time, she is deeply committed to creating opportunities for beauty professionals to grow into independent, successful business owners within a supportive and inspiring space.
Magda is driven by the belief that beauty is more than a service. It is an experience, a form of self-care, a pathway to confidence, connection, and personal growth.
Through Pink Door Beauty, she continues to build a space where luxury meets comfort, ambition is supported, and both clients and professionals can truly thrive.
Outside of the spa, Magda enjoys spending time with her family, enjoying the outdoors, reading, and diving into personal development and self-growth. She is continually inspired by learning, evolving and bringing that growth into both her life and her business.
Meet our Team
